Don’t Sleep on SEO

Drew FaithfulUncategorized

Many business owners and marketing directors have an overwhelming understanding of SEO (Search Engine Optimization). They have a constant desire to learn more and more about Google algorithm updates and the latest tools….. said no-one ever. Hold on. At this point, some of you might be thinking; “What the heck is Search Engine Optimization?” If this is you, take a … Read More

From a Millennial to You, Take the Risk

Jessi DiPetteUncategorized

When people say words like new or change, Baby Boomers and Gen X-ers will run the other way. New is scary, new means risk, new means “oh hell no”. For Millennials, new, change, and risk mean “let’s do this!” Growing up with continuous developments in the technology world and in the way we communicate, we have become adept to change. … Read More

Video Marketing: Facts You Need To Know

Drew FaithfulUncategorized

The first video to go viral was in 1995. Since then, video has grown as a marketing medium that consistently produces results for steadily growing companies. Video services developed in the mid-2000’s and have continued to rise to the challenges of new demands. For example, Facebook launched in 2007 and was video-capable. In 2016, they launched their live video feature … Read More

Secrets of Facebook Reactions

Jessi DiPetteBlogging, Brand Marketing, Business Development, Creative Strategy, In The Media, Mobile Marketing, News, Social Media, Uncategorized

Showing a little love goes a little further than before. In February 2016, the social networking site launched its emoji reaction feature, as an alternative to the iconic “like” button. Users can now choose from “Like”, “Love”, “Sad”, “Angry”, and “Wow” reactions. But for businesses, this means more than just cute face below their posts. Because of the algorithm changes … Read More

Inside Business – Courtney’s Women of Excellence Nomination

Drew FaithfulIn The Media

At work Courtney Buzzell is the owner of Proximo Marketing Strategies, a full-service marketing firm based out of Yorktown and serving clients all across the country. She also works as adjunct faculty member at Thomas Nelson Community College, educating students on best practices for marketing in the 21st century. Home and family She is the proud parent of a spunky … Read More

Inside Business – Courtney’s Top 40 Under 40 Nomination

Drew FaithfulIn The Media

At work: I am a partner and marketing consultant at Proximo Marketing Strategies, where my main area of focus is business in-house marketing strategies and communications, as well as developing cooperative marketing efforts and quality customer service. I also oversee the social media department and head up my firm’s keynote presentations. Home and family: I am the proud parent of … Read More

Inside Business – CreateAthon offers select nonprofits a 24-hour marketing blitz

Drew FaithfulIn The Media

Proximo Marketing Strategies of Yorktown is again participating in CreateAthon, a 24-hour national and local blitz to provide creative marketing services to nonprofit organizations. The best part of that: It’s on a pro bono basis. Proximo, a digital marketing agency founded in 2012 by Courtney Buzzell, recently relocated from Williamsburg to Yorktown. This is the fourth consecutive year the company … Read More

Thank you, Proximo Marketing CreateAthon!

Drew FaithfulIn The Media, Integrated Advertising

Williamsburg Community Foundation was thrilled to work with Proximo Marketing Strategies to redesign their website during the 2016 CreatAthon, a 24-hour blitz where the firm provides creative marketing services to nonprofit organizations on a pro bono basis. 2016 was the fourth consecutive year that Proximo has held this community service event. Proximo did a complete re-design of the Foundation’s website, … Read More

Millennial grows York digital marketing agency

Drew FaithfulIn The Media

A Grafton-based digital marketing firm run by millennials is growing as it attracts even international clients. “A lot is happening,” said Courtney Buzzell, 31, of Gloucester. “We’re so busy.” The idea behind Proximo Marketing Strategies was to give businesses a way to outsource their digital marketing with access to various skill sets so they didn’t have to hire someone in-house … Read More

Facebook Rolls Out Live Splitscreen

Drew FaithfulUncategorized

As If It Was Any Surprise…. Facebook released yet another feature for the dominant platform. The reigning king of social media platforms has always stayed ahead of the curve to provide the best experience for it’s users. Over the years, Facebook has adapted the features of many other popular platforms to become a one stop shop for your social networking … Read More